Souwester Spirits launched this interesting Cabernet Sauvignon infused gin. Using locally foraged botanicals and grapes from a local producer the flavour is a beautiful gin that has a deep red colouring from the Cabernet grapes. The Souwester story is very unique, named after the afternoon wind that blows in Western Australia the idea was to capture the provenance of the local region of Margaret River and the distillery’s unique coastal home. The Cabernet Gin is part of the botanical gin range and so is a modified design that seeks to express the spirit and the provenance uniquely.

As with the other gins this is a small batch gin each of the bottles were hand numbered adding to the craft feel of the design.  Touches like the seal graphic that communicated the wine macerating help to engage and tell the product story and premium difference with modern silver elements and branding brought the whole design to life.